Suning Esports are now Sponsored by Eleme for Worlds 2020
Eleme is the second largest food delivery chain in China
Chinese food delivery service Eleme has signed a sponsorship deal with Suning Esports for League of Legends roster which is now competing in League of Legends World Championship 2020.
Financial details about the sponsorship were not made public. Eleme’s logo will now be a part of Suning Esports jersey and will be visible on the right shoulder of the players.
Suning Esports is a Chinese esports organization specializing in League of Legends and was formed in December 2017, right now Suning Esports is competing in one of the biggest esports tournaments League of Legends World Championship 2020 (Worlds 2020). As of now, Suning Esports have made it to the qualifying stage and now will fight for a semi-finals slot, which means Eleme might get visibility for a day or more depends truly on Suning Esports performance.
Eleme is the second largest food delivery chain in China after Meituan. Eleme company was purchased by Alibaba Group in 2018 for $9.5B.
This isn’t the first esports stint for Eleme as earlier they had partnered up with Royal Never Give Up (RNG) and KFC for mobile app integration.